Instagram UGC
MIRATORG Signature: Tashkent Showroom Launch with 5 Food Creators
Five local culinary and lifestyle creators generated 690,422 views and 2,103 clicks ahead of opening day.
690 422 Creator views
10 524 Engagements
SalamPay Fintech / Transfers Uzbekistan & Central Asia diaspora · 2022
YouTube Telegram Instagram
SalamPay: Khabib Nurmagomedov Ambassadorship & YouTube Creator Scale
Muna Media launched SalamPay to Central Asian audiences by pairing Khabib Nurmagomedov and Eagles MMA with native-language YouTube creator sponsorships.
27 086 000+ Total reach
430 000+ App downloads
Challenge & Context
Earn immediate trust and drive mass app installs in a crowded money-transfer category.
Scope Delivered
- Celebrity ambassador management
- YouTube creator sponsorships
- Paid social, Telegram & merch
How We Executed
- Managed the brand-ambassador program with Khabib Nurmagomedov and Eagles MMA.
- Produced native-language video stories, branded merchandise, and sponsored YouTube episodes.
- Amplified creator reach with paid social, Telegram seeding, and PR.
Screenshots & Materials
VERIFIED TRACK RECORD
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YouTube OOH
Unistream: Uzbek-Language YouTube Creators & 5-City Media
1,542,450 creator views and 14 outdoor LED screens across five cities in three months.
1 542 450 Creator views
14 LED screens
Instagram Telegram OOH
KoronaPay: 6 Uzbekistan Creators, Telegram PR & City Transit
344,762 views and 2,486 direct creator clicks reinforced by Telegram and citywide OOH.
344 762 Creator views
4 918 Engagements
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