Instagram UGC
MIRATORG Signature: Tashkent Showroom Launch with 5 Food Creators
Five local culinary and lifestyle creators generated 690,422 views and 2,103 clicks ahead of opening day.
690 422 Creator views
10 524 Engagements
JO'JA (Servolux) FMCG / Food Uzbekistan (Tashkent) · 2025–2026
BTL
JO'JA (Servolux): Food Festival Tasting Booth & Mascot Activation
Muna Media launched JO'JA into Tashkent International Food Festival with a branded hot-tasting booth and character mascot.
BTL Food festival booth
Halal Live tasting & mascot
Challenge & Context
Spark immediate first-hand product trial among families in a high-footfall park venue.
Scope Delivered
- Hot-tasting booth
- Custom brand mascot
- On-site festival operations
How We Executed
- Built and staffed a hot-sampling booth in Central Park Tashkent during peak festival hours.
- Highlighted Halal certification alongside a custom character mascot to draw families.
VERIFIED TRACK RECORD
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YouTube Telegram Instagram
SalamPay: Khabib Nurmagomedov Ambassadorship & YouTube Creator Scale
27,086,000+ total reach and 430,000+ app installs for a new cross-border transfer launch.
27 086 000+ Total reach
430 000+ App downloads
YouTube OOH
Unistream: Uzbek-Language YouTube Creators & 5-City Media
1,542,450 creator views and 14 outdoor LED screens across five cities in three months.
1 542 450 Creator views
14 LED screens
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