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10 524 Engagements
JO'JA (Servolux) FMCG / Food Uzbekistan (Tashkent) · 2025–2026
BTL
JO'JA (Servolux): Food Festival Tasting Booth & Mascot Activation
Muna Media launched JO'JA into Tashkent International Food Festival with a branded hot-tasting booth and character mascot.
BTL Food festival booth
Halal Live tasting & mascot
背景与目标
Spark immediate first-hand product trial among families in a high-footfall park venue.
交付内容
- Hot-tasting booth
- Custom brand mascot
- On-site festival operations
执行方案
- Built and staffed a hot-sampling booth in Central Park Tashkent during peak festival hours.
- Highlighted Halal certification alongside a custom character mascot to draw families.
实绩案例
查看全部案例 查看全部案例
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